World Liberty Financial, the DeFi project affiliated with Donald Trump, is experiencing significant interest from public companies aiming to hold its native WLFI token as a treasury asset, according to a recent report.
Co-founder Zak Folkman shared these insights during his keynote at the Permissionless conference in New York, where he also announced the launch of the new World Liberty Financial App.
Growing Demand for WLFI Amid USD1 Stablecoin Ambitions
“There’s been strong interest from multiple public entities looking to hold WLFI in their treasuries,” Folkman told Bloomberg. He also praised Strategy’s Executive Chairman, Michael Saylor, for advocating crypto adoption in corporate reserves, highlighting World Liberty’s close ties with the Bitcoin supporter.
Following Strategy’s example—which recently expanded its Bitcoin holdings by purchasing 245 BTC for $26 million—several other firms are increasingly considering crypto for treasury management. Among them is Japan’s Metaplanet, which boosted its Bitcoin stash to 12,345 BTC with a recent $133 million acquisition.
Folkman also discussed World Liberty’s USD1 stablecoin, currently valued at around $2.1 billion, predicting it will soon become the market’s largest stablecoin. The asset’s appeal has been bolstered by the recent passage of the GENIUS Act, a comprehensive U.S. regulatory framework for stablecoin issuers.
Recent Milestones and Future Plans
With Tron founder Justin Sun holding the largest individual stake of $75 million, World Liberty Financial plans to make WLFI tokens tradable soon. Currently, holders can vote and propose ecosystem changes, but the tokens are not yet transferable. The team has promised “big news” on this front shortly.
Additionally, the Trump family reportedly sold 20% of their stake in World Liberty in recent weeks, adding to the dynamic developments surrounding the project.
